Corporate Profile - 1st Red 2nd Yellow 3rd Blue

The Red-Yellow has strong leadership qualities and combines these with good people skills. He is driven, goal-orientated and a great performer working with creativity and passion. 

Each color stands for a certain way of being and behaving. In this case, the Red takes the lead and it is the Red way of thinking, feeling and behaving that manifests most of the time with the Yellow characteristics taking on a supporting role.

Most - but not all - attributes described here will apply to the person in question. Each person is an individual and will manifest the characteristics and their combinations in different ways.

Strongest Characteristics (Ruling!): entrepreneurial; dynamic; energetic; passionate; confident; competitive; determined; driven; ambitious; status conscious; spontaneous; impulsive; cosmopolitan; fearless; impatient – demands quick results; insensitive; aggressive; forceful; self-opinionated; undiplomatic; temperamental; takes charge of situations and likes to be in charge; a natural leader and very good motivator; loves to take on responsibility; takes the initiative; ready to take risks and shoulder the responsibility for them; hardworking; practical; makes quick decisions; creative and loves to improvise; lives in the moment; loves sports; likes to be up to date; identifies the essential factors and information quickly; unfailing instinct for opportunity and quickly establishes whether can work or not; gets to the point quickly; gets bored quickly - especially by long explanations; identifies and concentrates on the useful and practical; goes for and embraces change; highly motivated by challenges and change; incentive driven; usually learns only from experience and failure

2^nd Strong Characteristics (supporting!): The following Yellow characteristics soften and moderate the Red characteristics by adding warmth, ease and a more relaxed way of being: empathetic; friendly; sociable; talkative; likeable; kind; gentle; sensitive; sympathetic; easy going; likes to belong and be part of a team – strong team player; very optimistic; often adopts a wait and see attitude; obliging and helpful; fair; tolerant; dependable; conservative; adaptable and comfortable in different situations; makes people feel comfortable and relaxed – puts them at ease; has warmth; takes pleasure in and appreciates life; gains people’s trust easily; likes to keep everyone happy; dislikes conflict and tries to mediate or mitigate; takes an interest in others; aims to understand people; likes casual body contact (hand on arm or shoulder etc.); sometimes is overly sensitive and may take offence where none intended; has a good “gut feeling” - a sixth sense - for people and situations; very creative; sometimes likes to daydream and get lost in an idea or thought; likes to refer to the past and build on past experiences; likes to make sense of past events; tendency to be set-in-ways; non-confrontational but when confronted tends to bring up past unresolved issues

In the work place this color combination plays out in the following way:

Leadership Strengths:  natural authority; driven by need for dominance and to be the best but also needs a degree of warmth and acceptance therefore dominance manifests in a good-natured way;  passionate and performance driven; very optimistic and enthusiastic; good people skills; empathetic; motivated and motivates others – able to form strong and cohesive teams; committed team player - ambitious for himself and his team; incentivizes and rewards team members; a natural mediator of conflict and disagreements; intuitively appraises people's characters accurately; good instincts and “gut-feel” for people and situations;  wins trust easily; asserts himself firmly but pleasantly; easily forms friendly ties and gets on with others; great networker; enjoys corporate social and sporting events; good negotiator and knows how to close a deal - strong selling skills; takes risks and takes the responsibility for them; identifies and seizes business opportunities; likes challenge and change; likes a contest  particularly if there is an incentive attached; determined – does not give up; goal-driven; decisive; great improviser - master at finding creative and practical solutions; works hard in general; approaches tasks from a practical angle; can let go of and delegate a task or a responsibility; presses for results; drives a meeting or conversation; lives in and makes use of the moment; is ambitious and aims for positions of power and responsibility

Leadership Weaknesses: can err on the side of optimism; dislikes to disappoint and say “No” or to pass up an opportunity therefore may try to drive too many projects simultaneously; can lose focus, drive and enthusiasm by trying to satisfy too many different interests; may engage in power-struggles and challenge weak leadership – but usually in an open and not unpleasant way; behavior and manner can be too forceful and intense for some; can be impatient and demanding; not overly interested in the details and particulars of a task or project; does not always structure tasks clearly; can make overly hasty decisions; the desire for quick results and getting job over and done with can compromise the quality of work; gets emotionally involved and may become weighed down and overwhelmed; sometimes natural drive and energy burns out and may adopt an overly relaxed approach to tasks; can be stubborn and set-in-ways; can be overly-sensitive; needs to make own mistakes in order to learn - usually only makes a mistake once; can be overly social and give away too much; need for casual body contact may be misinterpreted

Decision-Making Behavior:  has very good business instincts and is able to make quick, decisive decisions but also likes to anchor himself through experience and what has succeeded or failed in the past; has very good intuition and takes gut feeling into account; has conviction and believes in himself but also worries about the effect his decision may have on others; dislikes to miss an opportunity and therefore can be too impulsive and hasty; listens to advice and recommendations but needs to come to own conclusions; cannot be led by advice and needs to draw on own experiences; can be stubborn and set-in-ways; learns best through own mistakes

Motivated by: challenges; pushing own limits; competition and contest – particularly if there is reward and incentive attached; winning and being the best; success, achievement and possibility of promotion; team spirit, enthusiasm and camaraderie; excitement and being constantly on the go; quick decisions, practical actions and fast results; innovation and progress; the freedom to be creative and to initiate and drive projects and tasks; having responsibility, influence and power; taking charge and being in charge of situations; taking risks and being accountable for the outcomes but needs a degree of experience, familiarity and safety; fast recognition and climbing corporate ladder quickly; compliments and public acknowledgment of achievements; increase in status; being part of and/or leading a committed team; working with people and a pleasant work environment; being part of a large, well-known, secure and established company; fun company socials and events

Time Management:  likes to quickly conclude a task and move on to the next; ability to get the job done inspires confidence amongst colleagues and clients; energy and enthusiasm sets a good example to others in terms of meeting deadlines; desire to produce rapid results and get the job done can compromise the finer details of a task; can take on too much at once and run behind schedule but has strong drive and energy and will deliver what was promised

Work Style:  likes to work in unconventional or new ways; very open to change; likes to test new techniques and processes and explore possibilities; adapts to new technology; goes for what works best in each situation but will also draw on the familiar, tried and tested procedures and routines - provided they still work; challenges and motivates others and presses for results

Communication Style:  engaged, involved and alert; expressive and spirited; friendly, warm and open; positive - motivates others with enthusiasm and energy; drives a conversation; purposeful, determined and goal-orientated – no procrastination; assertive, impatient – can be forceful and apply too much pressure; at times will digress, wander off the point and lose track of time

Stress Factors: time management when taking on too much; frustrated by slow-moving processes and results; lack of recognition and a slow-moving career; lack of incentive and reward; having to deal with too much of the specifics and details of a task or project; conflict and unpleasantness – can get emotionally involved; lack of approval and acceptance

First Impression:  friendly, lively and energetic; approachable, chatty and warm; spontaneous; relaxed, informal and uncomplicated if other person lives up to expectations; stylish; confident; driven and ambitious; assertive – can be overbearing; very pleasant but strong and firm

Ideal Positions and Professions:  very strong selling skills – positions in sales, marketing and advertising; public relations and customer relations; corporate management and senior management positions (provided has sufficient experience); entrepreneur; self-employed; freelancer; professions requiring leadership, creativity and drive; professions requiring good communication and people skills